The S.A. "Nouveaux Etablissements Charles Martin", hereinafter called "Martin System®" was founded by M. Charles Martin. The initial main activity of the company was the distribution and installation of electrical heating systems, mainly ACEC-brand.


Charles Martin and his son Joseph Martin, decide to diversify their activity and invest in the research and development of dog training systems, the Martin System® brand was born!


Year after year, the activity related to dog training systems was growing and a full range of products was developed for dog training, falcon training and more in general animal training and surveillance.

2018 - Acquisition by BCBB
For more than ten years, Michael and Bart Bellon, owners of B.C.BB, worked closely with Charles Martin, the owner of Martin System®, in both the commercial and the technological fields. 

They contributed significant added value to the company in terms of the development of new products, which are used in NePoPo® training too. In the meantime, B.C.BB had developed its own products using the cutting edge technology in electronics from Martin System®. 

Michael and Bart did bring the Chameleon® I and Chameleon® II to Martin System®, which they patented and produced as individuals before purchasing Martin System®. Michael and Bart also brought the technology of the CTT to Martin System®.

It was a logical step, then, for Charles Martin to sell the company to Michael and Bart. Since 2018, Michael and Bart Bellon own Martin System®. The take-over allowed Martin System® to further develop its product portfolio with the right focus and the necessary market know-how.     The dog training experience of Michael & Bart Bellon representing an incredible asset and differentiator for the company. As a result of the takeover, Michael and Bart are the only dog trainers in the world that run their own e-collar company.

Animal welfare and the principles of the NePoPo® School are integral to the design of all products.

Martin System® never compromises on animal welfare and on bringing the best dog education products to the market. The NePoPo® School engages to teach its students and followers to exclusively use animal friendly training collars and to use them in an appropriate manner.

Michael and Bart are the first dog trainers to own an e-collar company, and Martin System® is the first e-collar company whose owner (BCBB/Michael and Bart) runs a dog training school. The combination of these two excellence-driven approaches is unique in the dog world!

B.C.BB B.V. is a Belgian company, owned and managed by Mrs Michael Bellon & M. Bart Bellon. From its inception the company has specialised in dog training (concept & NePoPo® school) and in the development and distribution of dog training equipment for professionals and individual dog owners (leisure, hunting…).

  • Since the take-over of Martin System® :

  • B.C.BB  is focussing entirely on the dog training activity (NePoPo® school www.nepopotraining.com).

  • Martin System ® organizes the development, manufacturing and commercialisation of dog training systems